Quick Tips for Blog Post Writing for Therapists
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After you determine your niche, identify 10-20 “long tail keyword” phrases that your ideal clients are searching for. (We’re developing a great resource for this…stay tuned…)
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Use your keywords when writing your website copy
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Write at least 1 blog post per keyword phrase. Schedule them to publish automatically spread out throughout the year.
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Text should be skimmable
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Use Bullet points and lists (learn how to do bullet points the right way)
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White Space
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Paragraphs – expand our ideas and information in blog posts
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Incorporate Links – Internal (links to another page within your website) and External (link to outside resources/references)
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Use whatever your potential clients are using.
